we create names that connect | Siemens
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Siemens

Siemens

 

– Future Minds –

 

We developed the global positioning for Siemens’ international student programs to attract new students and employees and to be distinctive from existing talent programs in the market. We defined the brand architecture of their educational programs, set the naming principles for the future and created the new name Future Minds for the global program.

 

#R/GA London